Asmodee Czech Republic, the publisher of the en.blackfire.cz website (hereinafter referred to as Asmodee), processes your personal data as a data controller for the entire duration of your browsing on this website.

The purpose of this policy is to inform you about Asmodee's use of cookies and the legal framework for their use. Supplements [privacy policy

What is a cookie?

A cookie is a small text, image or software file that is stored on your computer, tablet or mobile phone that relates to your use of the website.

For simplicity, the term "cookie" is used here to refer to any form of tracking device that can collect information from your terminal about your browsing habits (tags, trackers, http cookies, etc.).

By continuing to use the b2b.blackfire.cz website, you acknowledge that you understand the terms of our Cookie Policy.

You can modify your preferences at any time in the "Manage cookie preferences" section.

Our website uses two types of cookies:

• session cookies, which are temporary and remain on your browser for the duration of your visit to our website, and
• persistent cookies, which remain in your browser for a longer period of time.

Is your consent required?

Before you insert or read a cookie that:

• is not necessary to provide the service you are requesting;
• or does not allow/facilitate electronic communication,

Website publishers must:

• inform the user of the purpose of the cookies;
• obtain the user's consent;
• provide the user with the opportunity to withdraw this consent.

This consent is valid for thirteen (13) months.

Why does ASMODEE use cookies?

Cookies are used for a variety of purposes, such as to allow the user to easily navigate from one page to another, to implement user preferences and to improve the overall browsing experience by adapting the website to how the user views it, and to provide options for accessing social networking sites. Cookies can also help us ensure that the ads a user sees online are as relevant as possible to them and their interests.

To learn more about our purposes or the service providers we use, you can click on "Cookie Settings" located at the bottom of each page.

What types of cookies does ASMODEE use?

This website is designed to be sensitive to your needs. Therefore, ASMODEE uses cookies to optimize your visit to the website.

The cookies used by ASMODEE fall into the following categories:

Technical cookies that do not require consent: these cookies are stored to facilitate navigation between pages, to ensure the security of our website, but also to allow you to use certain features of our website and/or our services (account creation, identification, etc.). These cookies automatically expire when you leave the website.

Functional cookies that are not subject to consent: these cookies are strictly necessary for your browsing experience to provide you with an optimal user experience tailored to your personal preferences (detecting browsing problems, improving ergonomics, storing your product selection in your shopping cart, etc.).

Consent-based tracking cookies: these cookies require additional configuration than non-consent-based tracking cookies. For this reason, they are only stored if you give your consent. They allow us to compile more accurate anonymous statistics about your browsing through the different terminals you use.

Tracking pixels in newsletters: we use web beacons in our marketing emails. These small transparent images allow us to see if and when you opened the email, as well as the links you clicked on.

What information is collected?

When you visit a website, it may store or retrieve information using your browser. This information does not directly identify you. It records information regarding your terminal browsing on the Website that ASMODEE may read on your subsequent visits to the Website, allowing you to enjoy a more personalized Internet experience.

Information collected through web beacons may include:

• Date and time the email was opened
• Your IP address
• Device type and operating system
• the links you clicked on in the email

This information helps us measure the effectiveness of our email campaigns and improve our communications.

How long are cookies stored?

Cookies are stored either for the duration of your browsing experience or for thirteen (13) months after they are first placed on your device.

After the storage period expires, personal information collected through cookies will be deleted.

How can I manage the cookies placed on my device from our website?

With the exception of cookies that are strictly necessary for technical reasons, the recording of a cookie on your device is subject to your wishes, which you can express and modify at any time and free of charge through the various options available to you.

You can easily deactivate and/or delete cookies from your computer, tablet or mobile phone using your browser settings.

The user has several options to refuse cookies:

Browser cookie settings

The user can set his/her internet browser so that HTTP cookies are stored on his/her device or rejected, either systematically or by the sender.

The user can also set his/her internet browser to occasionally offer to accept or reject cookies before the cookie is likely to be stored on his/her device.

Each browser has a different cookie management configuration and options. This is described in the browser's help menu so the user will know how to change their cookie preferences:

• For Google Chrome
• For Safari
• For Safari iPhone / iPad
• For Firefox

Recommendation of the French Data Protection Authority (CNIL)

The website of the French Data Protection Authority (CNIL) offers advice on how to limit the tracking of your web browsing:

• block third-party cookies. Third-party cookies are not usually necessary to use the resources available on the Internet. If you wish to limit tracking, we recommend that you reject them by default.
• Prevent the installation of the most common cookies. A number of extensions can be used to block various tracking devices. For example, for Chrome, these include DoNotTrackMe, Disconnect, Ghostery...
• Block social sharing buttons.
• Restricting tracking in Adobe Flash. We recommend changing this setting by logging into the online Settings Manager, but although the Flash website offers a deactivation to prevent saving to computers, this does not work in 100% of cases. LSO (Flash) files are prevented from the deletion process of "traditional" cookies by the web browser. Instead of manually deleting LSO cookies, you can download a browser extension that deletes them every time you close your browser. For example, Betterprivacy for Firefox.

The "Do Not Track" feature

You can also set your browser to notify websites that you do not wish to be tracked (the "Do Not Track" function).

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Apple Safari

Finally, you can visit the Youronlinechoices website, designed by digital advertising experts belonging to the European Digital Advertising Alliance (EDAA) and managed in France by the Interactive Advertising Bureau France.

This allows you to find out which companies are registered on this platform and which offer you the possibility to refuse or accept the cookies used by these companies to adapt the advertising likely to appear on your device to your browsing information: https://www.youronlinechoices.com/uk/your-ad-choices.

This European platform is shared by hundreds of Internet advertising professionals and provides a centralised interface that allows you to opt-out or accept cookies that are likely to be used to personalise the advertising that is likely to appear on your device to your browsing information. Please note that this does not prevent ads from appearing on the websites you visit. It will only block technologies that allow us to tailor ads to your centers of interest.

How to contact us?

If you have any questions about our data protection practices and how we handle your data, you can contact our Privacy Team and Data Protection Officer by sending an email to info-cz@asmodee.com, or by sending a letter to:

Asmodee Czech Republic, s.r.o.
Novozámecká 4/495
198 00 Prague 9
Czech Republic

Find out more information

To find out more about how we process your personal data, please read our privacy policy.

Date last updated: 21 January 2025